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What is OKR - CFR and How it works

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The recent trend in Performance Management is moving away from Annual Performance Review to the process of regular Check-ins. The main reason behind this trend, as Laszlo Bock says: "The major problem with performance management systems today is that they have become substitutes for the vital act of actually managing people." There’s this so-called Pearson’s Law which says: “When performance is measured, performance improves. When performance is measured and reported back, the rate of improvement accelerates.” A similar quote by Peter Drucker says, "What gets measured gets managed” & even Louis Gerstner says the same thing, "People don’t do what you expect but what you inspect." Hence it is important to Measure what matters. Recently I read the book by John Doerr  ( Measure What Matters , 2017). Let’s see what is OKRs ( Objectives and Key Results ) & How this ‘Goal setting system works'. Origins of OKRs: During his tenure at In